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As prepared sauces and soups continue to attract consumers, the demand for clean label—and lower fat, calorie and sodium content—is changing how formulators approach taste and texture.
Paul Manning, President and Chief Executive Officer of Sensient Technologies Corporation, said he has never known a “steady food industry.” Mr. Manning joined the company in 2009 as General Manager of the Company’s Food Colors business in North America and as the economic recession was taking hold. He ascended to the position of President and CEO in 2014 and now he is managing the color and flavor supplier as the industry’s product development focus has shifted to products perceived as natural, wholesome and that feature a clean label.
The ongoing clean label trend is creating a demand for natural and organic flavors as well as flavors that are minimally processed for short, simple ingredient lables. Sensient Flavors developed its Sensient Natural Origins line of 100 percent natural flavor extracts to appeal to the clean label market...(see page 38)
Campbell Soup, Kellogg, Nestle and many other major food and beverage companies have committed to removing artificial ingredients from popular products in the past year. Clean label is no longer a trend — it’s the rule, according to Innova Market Insights, Arnhem, The Netherlands. But what does it mean to be “clean”?
